2 Years
Cooperation
working together since 2016
70+ Offers
AVERAGE PER MONTH
ongoing campaigns with SOI & DOI flows
25+ GEOs
LIVE ON AVERAGE
for ROI- & volume-focused
campaigns worldwide results

The Company

Travian Games

is a developer and publisher of PC and browser-based games, including Travian: Legends, Travian Kingdoms, Rail Nation, Miramagia, goalunited LEGENDS, Hyperdrome, Crowfall, 4Sight, and Admirals: Caribbean Empires. Products from the Travian Games portfolio are played in more than 200 countries around the globe and translated into up to 42 different languages. In this way, the company is able to reach more than 150 million registered and confirmed users worldwide.

Black Desert

The Aim

ComboStrike’s main mission is to support Travian Games around every marketing activation for their established F2P games and, at the same time, develop strategies for their new products in the B2P sector. For that, we have embedded our team into the internal Travian marketing department to make their goals our goals as well.

The Approach

1

Strategic support for established F2P games

Understanding the needs and challenges of Travian Games is key to delivering value across their diversified portfolio of products. Travian Games’ main products, Travian: Legends (14 years+) and Rail Nation (5 years+) profit from our deep cooperation and ongoing evaluation of marketing approaches.

2

Dedicated ongoing marketing activations

Together with Travian Games, we research, prepare and execute campaigns based on focused marketing strategies around game anniversaries, content updates and audience expansions.

3

Automation

We successfully integrated additional tracking points to automize the campaign optimization step-by-step.

Other Case Studies